I recently picked up off of Ebay an original 1945 Taylorcraft Sales Guide from Essco Aircraft, an item I have never seen before. This was written as a Sales Manual and Sales Guide for everyone connected with the distribution, sales and service of Taylorcraft Airplanes. This manual offers interesting insight of a 1940's era airplane company selling its product.
It consists of over thirty pages, (most two-sided), of items such as how to profit from sales, the story of Taylorcraft, advertising aids, features, Taylorcraft prospects, making of a successful salesman, how to be successful selling Taylorcraft airplanes, how to organize and work your territory, pre-planning sales interview, the interview, how to meet objection and competition, how to close a sale, preparing a proposal, demonstrating the Taylorcraft, self development and Taylorcraft policies.
I have not listed everything but it contains pictures and information all in one manual. The three-ring binder is in very poor condition but the gold lettering on the front is readable and the content is in very good condition.
I am contemplating having a local blueprint/copying service reproduce this in color as-is and offering it to members for cost plus shipping. I am only going to do this if there is sufficient interest to make it worth my efforts. Only the contents of the binder would be reproduced, not the binder printing. You can see this item in the following Ebay link: http://www.ebay.com/itm/Taylorcraft-...vip=true&rt=nc
Please PM me if you are interested, I have no idea as to cost as of this time. This is just a preliminary message to see if folks are interested. You will not be locked-in to anything until a final cost is determined.
It consists of over thirty pages, (most two-sided), of items such as how to profit from sales, the story of Taylorcraft, advertising aids, features, Taylorcraft prospects, making of a successful salesman, how to be successful selling Taylorcraft airplanes, how to organize and work your territory, pre-planning sales interview, the interview, how to meet objection and competition, how to close a sale, preparing a proposal, demonstrating the Taylorcraft, self development and Taylorcraft policies.
I have not listed everything but it contains pictures and information all in one manual. The three-ring binder is in very poor condition but the gold lettering on the front is readable and the content is in very good condition.
I am contemplating having a local blueprint/copying service reproduce this in color as-is and offering it to members for cost plus shipping. I am only going to do this if there is sufficient interest to make it worth my efforts. Only the contents of the binder would be reproduced, not the binder printing. You can see this item in the following Ebay link: http://www.ebay.com/itm/Taylorcraft-...vip=true&rt=nc
Please PM me if you are interested, I have no idea as to cost as of this time. This is just a preliminary message to see if folks are interested. You will not be locked-in to anything until a final cost is determined.
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